Ride Up is a company specialized in the distribution of water sports equipments. Its team gathers more than 30 years of experience in the practice of surf, windsurf, kitesurf, and stand up paddle.
We made the most of this experience to build our brands portfolio and develop our own products, in association with passionate amateurs and professionals. Our goal is to always improve our answer to their needs and requirements.
Innovation is our highest priority, wether it's about performances, in a world of a permanent technology evolution, or about necessary environment preservation. Each brand we distribute demonstrates this strategic position. For example, Sea2See sunglasses are entirely made with recycled plastic from oceans, AFS and AHD boards are made of SR GreenPoxy organic epoxy resin, more than 33% of whose molecules are of plant origin.